[ About ]
Niklas Lindahl.
Fractional COO. Based in Milan. Operating across Europe. 15+ years building operations and fixing them. Trilingual: English, Italian, Swedish.
[ 01 // Bio ]
Started as an SEM analyst at Expedia. Took the role nobody wanted and ran a €5M PPC budget across the Nordics and Netherlands. Tripled regional revenue.
Founded Optimized Group in Milan in 2012. Built it from €0 to €1.5M with 100% YoY growth for five years. Sold to listed Digitouch for €1.35M.
At LeoVegas Group: Managing Director Italy first. Scaled the business from €3M to €18M in 12 months and led 100+ people across 10+ markets. Then Head of MGA Markets, then GM Europe and North America. Then CMO, owning a €120M annual marketing budget. Cut marketing-to-revenue from 40% to 30%, drove an 18% EBITA uplift, and helped engineer the €607M MGM exit.
Then Turnaround CEO at Forvana Gaming, a US fund-backed iGaming operator. Rebuilt the leadership team, executed a full platform migration, returned the business to growth, handed it back.
Now operating as a fractional COO. Embedded part-time leadership for founder-led scale-ups and PE-backed mid-market. Plus founder and investor at Tenperzent and Lindahl Capital.
[ 02 ]
How I operate
Six rules.
[ 01 ]
Execution beats strategy.
[ 02 ]
Speed is a competitive advantage.
[ 03 ]
Own the outcome.
[ 04 ]
Structure drives performance.
[ 05 ]
Decision decides.
[ 06 ]
Accountability is non-negotiable.
[ 03 ]
Off the clock
Discipline is not a job. Swedish Amphibious Corps basic training. Spartan Ultra World Championship finisher in Morzine. Mudmaster obstacle racing.
I train the way I operate.
[ Next step ]
Want this operator in your business?
One call. 30 minutes. We see if it fits.